HomeBusinessA Behind-the-Scenes Look at the Process of Making Custom Stickers and Labels

A Behind-the-Scenes Look at the Process of Making Custom Stickers and Labels


Custom stickers and labels are a great way to show off your style or brand, but what goes into making them? From concept design to production, the process for creating custom stickers and labels can involve many different materials and techniques. Let’s take a behind-the-scenes look at the entire process of producing these unique items and see what happens after you order custom stickers – from start to finish!

What goes into the design of a custom sticker or label

Ordering custom stickers means that you can create and submit your very own design for a truly unique look for your brand. Of course, you’ll need an eye-catching logo or image that will be printed onto the sticker or label – this could be anything from a simple illustrative graphic to a photograph of your product or brand. If you don’t have this just yet, and you do not feel overly confident creating a design from scratch, use a free online tool like Canva to browse and edit pre-made templates.

The different types of materials that can be used for stickers and labels

When it comes to custom stickers and labels, there are lots of different material options available. Many people opt for vinyl, which provides a durable, weatherproof finish. However, other materials like paper or static cling can also be used to create custom labels and stickers. It’s important to consider:

  1. the surface you’ll be applying your sticker or label to and
  2. the environment your stickers or labels will be used in

If they will be used outdoors or around water, opt for vinyl. But when you need stickers or labels for indoor or short-term uses, give paper or static cling a go. It is worth nailing this part of your material determines the look of your stickers or labels, and they, in turn, can affect customer behavior.

The printing process for stickers and labels

Printing custom stickers and labels is a complex process that involves several stages. Depending on the material you’re using, production can involve printing with digital methods such as ink jet or laser printing, or traditional offset printing. The ink used to print your custom sticker or label will depend on the type of product you’re producing – for example, if you need waterproof labels, you may need to use waterproof ink. You can find out more about that in this article.

Packaging and shipping options for custom stickers and labels

When you order your stickers and labels, you can usually choose between a standard packaging and white labeling. White labeling means that that packaging will not be branded by the sticker printer. Choose this option if you are sending the same boxes to your customers. Another factor to consider is the speed of delivery. You can usually expect a lead and shipping time of ten days. If you need your stickers and labels quicker, ask for an express shipping option.

Creating custom stickers and labels can be a complex process, but it’s also an exciting one! With careful planning and attention to detail, you can design beautiful products that reflect your brand or message perfectly. Now that you know the basics of custom sticker and label production, you can start putting your own unique designs into action!

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